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    <fireside:genDate>Tue, 31 Mar 2026 07:33:03 -0500</fireside:genDate>
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    <title>Scholastic Reads - Episodes Tagged with “Publishing”</title>
    <link>https://scholasticreads.fireside.fm/tags/publishing</link>
    <pubDate>Thu, 04 Oct 2018 17:00:00 -0400</pubDate>
    <description>Scholastic's podcast about the joy and power of reading, the books we publish for children and young adults, and the authors, editors, and stories behind them. We’ll explore topics important to parents, educators, and the reader in all of us.
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    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Our podcast about children’s books and the joy and power of reading</itunes:subtitle>
    <itunes:author>Scholastic Inc.</itunes:author>
    <itunes:summary>Scholastic's podcast about the joy and power of reading, the books we publish for children and young adults, and the authors, editors, and stories behind them. We’ll explore topics important to parents, educators, and the reader in all of us.
</itunes:summary>
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      <itunes:name>Scholastic Inc.</itunes:name>
      <itunes:email>scholasticreads@scholastic.com</itunes:email>
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<item>
  <title>Hey, Kiddo: A Conversation about Family, Addiction, and Art</title>
  <link>https://scholasticreads.fireside.fm/75</link>
  <guid isPermaLink="false">06b23aad-e423-45be-bec1-f9d1187e155b</guid>
  <pubDate>Thu, 04 Oct 2018 17:00:00 -0400</pubDate>
  <author>Scholastic Inc.</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/ecb077ee-4b89-4a98-bbd2-5609c0248a92/06b23aad-e423-45be-bec1-f9d1187e155b.mp3" length="20774369" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Scholastic Inc.</itunes:author>
  <itunes:subtitle></itunes:subtitle>
  <itunes:duration>28:47</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;This week, we're talking with Jarrett J. Krosoczka about his graphic novel memoir for young adults, &lt;em&gt;&lt;strong&gt;Hey,&lt;/strong&gt;&lt;strong&gt; Kiddo&lt;/strong&gt;&lt;/em&gt;. &lt;/p&gt;
&lt;p&gt;The memoir, which has been longlisted for the National Book Award, follows Jarrett's childhood: His mother was a heroin addict who was in and out of rehab, so he was raised by his grandparents — loud, opinionated, but loving people who struggled with their own demons. In the midst of it all, he found art. &lt;/p&gt;
&lt;p&gt;We also hear from Kim Tranell, executive editor, Scholastic Classroom Magazines, about ways she has covered topics of addiction—specifically, the opioid crisis—in &lt;em&gt;Choices &lt;/em&gt;magazine for teen readers.&lt;/p&gt;
&lt;p&gt;If you're planning to share this episode with young listeners, please note that it includes some mature themes, including drug use.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Guests:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;
&lt;strong&gt;Jarrett J. Krosoczka &lt;/strong&gt;is a &lt;em&gt;New York Times &lt;/em&gt;bestselling author and illustrator who has published dozens of books, including the Lunch Lady graphic novels, the Platypus Police Squad middle grade novels, and arcs in the Star Wars: Jedi Academy series. He was first published when he was only twenty-three years old. Jarrett's TED Talk about his childhood has been viewed over a million times and can be found on his website, &lt;a href="http://www.studiojjk.com"&gt;www.studiojjk.com&lt;/a&gt;.&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Kim Tranell &lt;/strong&gt;is an executive editor of Scholastic Classroom Magazines overseeing &lt;em&gt;Scholastic Action &lt;/em&gt;and &lt;em&gt;Choices&lt;/em&gt;.&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Additional resources:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;&lt;a href="https://heykiddobook.com"&gt;Learn more about &lt;em&gt;Hey, Kiddo &lt;/em&gt;by Jarrett J. Krosoczka&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="https://www.nytimes.com/2018/10/01/books/hey-kiddo-jarrett-krosoczka-graphic-memoir-opioid-heroin-addiction.html"&gt;Read the profile of Jarrett J. Krosoczka in &lt;em&gt;The New York Times &lt;/em&gt;&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="http://www.studiojjk.com"&gt;Learn more about Jarrett J. Krosoczka's other work&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="https://choices.scholastic.com"&gt;Learn more about &lt;em&gt;Choices &lt;/em&gt;magazine&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="https://classroommagazines.scholastic.com"&gt;Learn more about Scholastic Classroom Magazines&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Special thanks:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;Music composed by Lucas Elliot Eberl&lt;/li&gt;
&lt;li&gt;Sound mix and editing by Daniel Jordan and Christopher Johnson&lt;/li&gt;
&lt;li&gt;Produced by Emily Morrow&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt; &lt;/p&gt; 
</description>
  <itunes:keywords>jarrett krosoczka, graphic novels, hey kiddo, graphic novel memoir, memoir, kids books, childrens books, books for kids, </itunes:keywords>
  <content:encoded>
    <![CDATA[<p>This week, we're talking with Jarrett J. Krosoczka about his graphic novel memoir for young adults,&nbsp;<em><strong>Hey,</strong><strong> Kiddo</strong></em>.&nbsp;</p>

<p>The memoir, which has been longlisted for the National Book Award, follows Jarrett's childhood: His mother was a heroin addict who was in and out of rehab, so he was raised by his grandparents — loud, opinionated, but loving people who struggled with their own demons. In the midst of it all, he found art.&nbsp;</p>

<p>We also hear from Kim Tranell, executive editor, Scholastic Classroom Magazines, about ways she has covered topics of addiction—specifically, the opioid crisis—in&nbsp;<em>Choices&nbsp;</em>magazine for teen readers.</p>

<p>If you're planning to share this episode with young listeners, please note that it includes some mature themes, including drug use.</p>

<p><strong>Guests:</strong></p>

<ul>
<li><strong>Jarrett J. Krosoczka&nbsp;</strong>is a <em>New York Times&nbsp;</em>bestselling&nbsp;author and illustrator who has published dozens of books, including the Lunch Lady graphic novels, the Platypus Police Squad middle grade novels, and arcs in the Star Wars: Jedi Academy series. He was first published when he was only twenty-three years old. Jarrett's TED Talk about his childhood has been viewed over a million times and can be found on his website, <a href="http://www.studiojjk.com" target="_blank">www.studiojjk.com</a>.</li>
<li><strong>Kim Tranell&nbsp;</strong>is an executive editor of Scholastic Classroom Magazines overseeing&nbsp;<em>Scholastic Action&nbsp;</em>and&nbsp;<em>Choices</em>.</li>
</ul>

<p><strong>Additional resources:</strong></p>

<ul>
<li><a href="https://heykiddobook.com" target="_blank">Learn more about&nbsp;<em>Hey, Kiddo&nbsp;</em>by Jarrett J. Krosoczka</a></li>
<li><a href="https://www.nytimes.com/2018/10/01/books/hey-kiddo-jarrett-krosoczka-graphic-memoir-opioid-heroin-addiction.html" target="_blank">Read the profile of Jarrett J. Krosoczka in&nbsp;<em>The New York Times&nbsp;</em></a></li>
<li><a href="http://www.studiojjk.com" target="_blank">Learn more about Jarrett J. Krosoczka's other work</a></li>
<li><a href="https://choices.scholastic.com" target="_blank">Learn more about&nbsp;<em>Choices&nbsp;</em>magazine</a></li>
<li><a href="https://classroommagazines.scholastic.com" target="_blank">Learn more about Scholastic Classroom Magazines</a></li>
</ul>

<p><strong>Special thanks:</strong></p>

<ul>
<li>Music composed by Lucas Elliot Eberl</li>
<li>Sound mix and editing by Daniel Jordan and Christopher Johnson</li>
<li>Produced by Emily Morrow</li>
</ul>

<p>&nbsp;</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>This week, we're talking with Jarrett J. Krosoczka about his graphic novel memoir for young adults,&nbsp;<em><strong>Hey,</strong><strong> Kiddo</strong></em>.&nbsp;</p>

<p>The memoir, which has been longlisted for the National Book Award, follows Jarrett's childhood: His mother was a heroin addict who was in and out of rehab, so he was raised by his grandparents — loud, opinionated, but loving people who struggled with their own demons. In the midst of it all, he found art.&nbsp;</p>

<p>We also hear from Kim Tranell, executive editor, Scholastic Classroom Magazines, about ways she has covered topics of addiction—specifically, the opioid crisis—in&nbsp;<em>Choices&nbsp;</em>magazine for teen readers.</p>

<p>If you're planning to share this episode with young listeners, please note that it includes some mature themes, including drug use.</p>

<p><strong>Guests:</strong></p>

<ul>
<li><strong>Jarrett J. Krosoczka&nbsp;</strong>is a <em>New York Times&nbsp;</em>bestselling&nbsp;author and illustrator who has published dozens of books, including the Lunch Lady graphic novels, the Platypus Police Squad middle grade novels, and arcs in the Star Wars: Jedi Academy series. He was first published when he was only twenty-three years old. Jarrett's TED Talk about his childhood has been viewed over a million times and can be found on his website, <a href="http://www.studiojjk.com" target="_blank">www.studiojjk.com</a>.</li>
<li><strong>Kim Tranell&nbsp;</strong>is an executive editor of Scholastic Classroom Magazines overseeing&nbsp;<em>Scholastic Action&nbsp;</em>and&nbsp;<em>Choices</em>.</li>
</ul>

<p><strong>Additional resources:</strong></p>

<ul>
<li><a href="https://heykiddobook.com" target="_blank">Learn more about&nbsp;<em>Hey, Kiddo&nbsp;</em>by Jarrett J. Krosoczka</a></li>
<li><a href="https://www.nytimes.com/2018/10/01/books/hey-kiddo-jarrett-krosoczka-graphic-memoir-opioid-heroin-addiction.html" target="_blank">Read the profile of Jarrett J. Krosoczka in&nbsp;<em>The New York Times&nbsp;</em></a></li>
<li><a href="http://www.studiojjk.com" target="_blank">Learn more about Jarrett J. Krosoczka's other work</a></li>
<li><a href="https://choices.scholastic.com" target="_blank">Learn more about&nbsp;<em>Choices&nbsp;</em>magazine</a></li>
<li><a href="https://classroommagazines.scholastic.com" target="_blank">Learn more about Scholastic Classroom Magazines</a></li>
</ul>

<p><strong>Special thanks:</strong></p>

<ul>
<li>Music composed by Lucas Elliot Eberl</li>
<li>Sound mix and editing by Daniel Jordan and Christopher Johnson</li>
<li>Produced by Emily Morrow</li>
</ul>

<p>&nbsp;</p>]]>
  </itunes:summary>
</item>
<item>
  <title>20 Years of Magic Part 3: The Making of Harry Potter</title>
  <link>https://scholasticreads.fireside.fm/74</link>
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  <pubDate>Thu, 20 Sep 2018 18:00:00 -0400</pubDate>
  <author>Scholastic Inc.</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/ecb077ee-4b89-4a98-bbd2-5609c0248a92/eb87153f-4590-4d07-9dc2-855fa7bb7163.mp3" length="60628787" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Scholastic Inc.</itunes:author>
  <itunes:subtitle></itunes:subtitle>
  <itunes:duration>42:02</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/ecb077ee-4b89-4a98-bbd2-5609c0248a92/cover.jpg?v=2"/>
  <description>&lt;p&gt;From editorial and art direction to publicity, marketing, sales, and legal — publishing the Harry Potter series involved a dedicated team across all divisions at Scholastic. In the third and final installment of our special Harry Potter series, we're talking with some of the people who have helped bring the books to life over the last twenty years.&lt;/p&gt;
&lt;p&gt;Our guests include:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;
&lt;strong&gt;Arthur A. Levine&lt;/strong&gt;,&lt;strong&gt; &lt;/strong&gt;publisher of Arthur A. Levine books and the American editor of the Harry Potter series&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;David Saylor&lt;/strong&gt;, creative director &lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Rachel Coun&lt;/strong&gt;, vice president of marketing and brand management&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Kris Moran&lt;/strong&gt;, director of publicity at Scholastic in 1998&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Mark Seidenfeld&lt;/strong&gt;, vice president and deputy general counsel&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Lizette Serrano&lt;/strong&gt;, executive director of educational marketing and event strategy&lt;/li&gt;
&lt;li&gt;
&lt;strong&gt;Roz Hilden&lt;/strong&gt;, sales representative &lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Additional resources:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;&lt;a href="http://oomscholasticblog.com/podcast/20-years-magic-part-1-harry-potter-fandom"&gt;Listen to part 1 of our series: The Harry Potter Fandom&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="http://oomscholasticblog.com/podcast/20-years-magic-part-2-artists-harry-potter"&gt;Listen to part 2 of our series: The Artists of Harry Potter&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="https://www.youtube.com/watch?v=DM8Y6CTYIDU&amp;amp;t=12s"&gt;Watch our special video commemorating the 20th anniversary of the Harry Potter series in the U.S.&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;&lt;a href="http://mediaroom.scholastic.com/harry-potter-opk-archive#Event_Pics_and_Downloads"&gt;See an archive of photos and videos from the last 20 years of Harry Potter magic&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Want more behind-the-scenes trivia? &lt;a href="http://mediaroom.scholastic.com/files/20-HARRY-POTTER-FACTS_SEPT2018.pdf"&gt;Read these 20 fun facts about the Harry Potter series&lt;/a&gt;
&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;Special thanks:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;Music composed by Lucas Elliot Eberl&lt;/li&gt;
&lt;li&gt;Sound mix and editing by Daniel Jordan and Christopher Johnson&lt;/li&gt;
&lt;li&gt;Produced by Emily Morrow&lt;/li&gt;
&lt;/ul&gt; 
</description>
  <itunes:keywords>harry potter, jk rowling, scholastic, publishing, books, reading, harry potter 20, arthur a levine, </itunes:keywords>
  <content:encoded>
    <![CDATA[<p>From editorial and art direction to publicity, marketing, sales, and legal — publishing the Harry Potter series involved a dedicated team across all divisions at Scholastic. In the third and final installment of our special Harry Potter series, we're talking with some of the people who have helped bring the books to life over the last twenty years.</p>

<p>Our guests include:</p>

<ul>
<li><strong>Arthur A. Levine</strong>,<strong>&nbsp;</strong>publisher of Arthur A. Levine books and the American editor of the Harry Potter series</li>
<li><strong>David Saylor</strong>, creative director&nbsp;</li>
<li><strong>Rachel Coun</strong>, vice president of marketing and brand management</li>
<li><strong>Kris Moran</strong>, director of publicity at Scholastic in 1998</li>
<li><strong>Mark Seidenfeld</strong>, vice president and deputy general counsel</li>
<li><strong>Lizette Serrano</strong>, executive director of educational marketing and event strategy</li>
<li><strong>Roz Hilden</strong>, sales representative&nbsp;</li>
</ul>

<p><strong>Additional resources:</strong></p>

<ul>
<li><a href="http://oomscholasticblog.com/podcast/20-years-magic-part-1-harry-potter-fandom" target="_blank">Listen to part 1 of our series: The Harry Potter Fandom</a></li>
<li><a href="http://oomscholasticblog.com/podcast/20-years-magic-part-2-artists-harry-potter" target="_blank">Listen to part 2 of our series: The Artists of Harry Potter</a></li>
<li><a href="https://www.youtube.com/watch?v=DM8Y6CTYIDU&amp;t=12s" rel="nofollow" target="_blank">Watch our special video commemorating the 20th anniversary of the Harry Potter series in the U.S.</a></li>
<li><a href="http://mediaroom.scholastic.com/harry-potter-opk-archive#Event_Pics_and_Downloads" target="_blank">See an archive of photos and videos from the last 20 years of Harry Potter magic</a></li>
<li>Want more behind-the-scenes trivia?&nbsp;<a href="http://mediaroom.scholastic.com/files/20-HARRY-POTTER-FACTS_SEPT2018.pdf" target="_blank">Read these 20 fun facts about the Harry Potter series</a></li>
</ul>

<p><strong>Special thanks:</strong></p>

<ul>
<li>Music composed by Lucas Elliot Eberl</li>
<li>Sound mix and editing by Daniel Jordan and Christopher Johnson</li>
<li>Produced by Emily Morrow</li>
</ul>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>From editorial and art direction to publicity, marketing, sales, and legal — publishing the Harry Potter series involved a dedicated team across all divisions at Scholastic. In the third and final installment of our special Harry Potter series, we're talking with some of the people who have helped bring the books to life over the last twenty years.</p>

<p>Our guests include:</p>

<ul>
<li><strong>Arthur A. Levine</strong>,<strong>&nbsp;</strong>publisher of Arthur A. Levine books and the American editor of the Harry Potter series</li>
<li><strong>David Saylor</strong>, creative director&nbsp;</li>
<li><strong>Rachel Coun</strong>, vice president of marketing and brand management</li>
<li><strong>Kris Moran</strong>, director of publicity at Scholastic in 1998</li>
<li><strong>Mark Seidenfeld</strong>, vice president and deputy general counsel</li>
<li><strong>Lizette Serrano</strong>, executive director of educational marketing and event strategy</li>
<li><strong>Roz Hilden</strong>, sales representative&nbsp;</li>
</ul>

<p><strong>Additional resources:</strong></p>

<ul>
<li><a href="http://oomscholasticblog.com/podcast/20-years-magic-part-1-harry-potter-fandom" target="_blank">Listen to part 1 of our series: The Harry Potter Fandom</a></li>
<li><a href="http://oomscholasticblog.com/podcast/20-years-magic-part-2-artists-harry-potter" target="_blank">Listen to part 2 of our series: The Artists of Harry Potter</a></li>
<li><a href="https://www.youtube.com/watch?v=DM8Y6CTYIDU&amp;t=12s" rel="nofollow" target="_blank">Watch our special video commemorating the 20th anniversary of the Harry Potter series in the U.S.</a></li>
<li><a href="http://mediaroom.scholastic.com/harry-potter-opk-archive#Event_Pics_and_Downloads" target="_blank">See an archive of photos and videos from the last 20 years of Harry Potter magic</a></li>
<li>Want more behind-the-scenes trivia?&nbsp;<a href="http://mediaroom.scholastic.com/files/20-HARRY-POTTER-FACTS_SEPT2018.pdf" target="_blank">Read these 20 fun facts about the Harry Potter series</a></li>
</ul>

<p><strong>Special thanks:</strong></p>

<ul>
<li>Music composed by Lucas Elliot Eberl</li>
<li>Sound mix and editing by Daniel Jordan and Christopher Johnson</li>
<li>Produced by Emily Morrow</li>
</ul>]]>
  </itunes:summary>
</item>
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